• Senior Marketing Specialist, Video and Social Media

    Job Location CA-BC-Vancouver
    Job ID
    # Positions
    Job Type
    Permanent Full Time
  • Job Description


    Senior Marketing Specialist, Video and Social Media

    Vancouver, Canada


    At Avigilon we are helping solve some of the biggest challenges around safety and physical security by developing advanced artificial intelligence (AI) technologies and products that are used to help keep people, businesses, and cities around the world safer. Avigilon, a Motorola Solutions company, designs, develops, and manufactures advanced AI, video analytics, network video management software and hardware, surveillance cameras, and access control solutions that help change the way people interact with their security systems.


    Founded in 2004, Avigilon has been a driving force behind the security industry’s AI evolution and has continuously been a company that stands for innovation and growth. At Avigilon, you will find a culture of thought-leaders who are passionate about creating exciting new solutions for security and surveillance. We seek problem-solvers who are eager to rise to the challenges of a continuously evolving technological industry, and those who want to make an impact of the safety of people and businesses globally.


    Position Overview:


    Reporting into the Senior Manager, Global Communications, the Senior Marketing Specialist, Video and Social Media will help oversee all video and social media activities for Avigilon. This role is responsible for producing, creating and posting video content to support marketing and promotional campaigns, as well as the creation and oversight of our social media posts. They will work with the Senior Manager on the strategic objectives for video and social media.


    Responsibilities include:


    • Assist in the creation of and execution of a yearly video and social media strategy and plan.
    • Produce a video content calendar that includes a regular cadence of hero, hub and help videos in accordance to the overall strategy and plan.
    • Draft a social media content calendar with a regular cadence of social posts, tailored to specific social channels and in accordance to the overall strategy and plan.
    • Assist with every stage of creative video development, including video scripts, storyboard, production (pre and post-production), and operation of multi-camera in-house studio.
    • Optimize video content to share across all our social media channels, as well as in emails and sales presentations.
    • Project manager on outsourced video shoots with a video agency, handling timing, set-up, location details of video shoots, and budgets.
    • Act as team lead to our Video Marketing Coordinator and Social Media Coordinator, delegating tasks within our video and social media objectives to them, and tracking their progress.
    • Identify opportunities for improvement and make constructive suggestions for change across all social media channels.
    • Track viewership and engagement metrics on all social media channels in order to propose and execute plans to improve upon video and social content when needed.




    • 5-7 years of experience with video editing and production.
    • Demonstrated successes creating video content for web and social media.
    • Experience managing video projects and timelines.
    • Thorough knowledge of video pre-production, production and post-production.
    • Thorough understanding of social media principles and latest tools used across all platforms.
    • Excellent working knowledge of video editing software (e.g. Adobe Premiere and After Effects).
    • Ability to work in a fast-paced environment and adjust priorities on-the-fly.


    Perks and Benefits:


    As a full-time employee at Avigilon, you are eligible to receive a comprehensive benefits package which includes MSP, extended health, dental, medical insurance while travelling You will also receive a health spending account to cover additional healthcare costs, such as vision care, RMT and chiropractor visits.


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